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Branding
In this section you will find Marketing & Sales Branding market research reports and publications. These provide information on the latest products, news, market growth forecasts, data and business opportunities in the biotech, life science and pharmaceutical industries.
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Designing Patient Communications: Programs, Education, Adherence and Disease Management
Published by Cutting Edge Information on Aug 1st, 2009
€ 5,153.00
What does an effective patient communications program look like? In today’s information-hungry environment, it takes more than a company website to motivate patients. If your brand succeeds, the benefits are palpable: earn customers’ trust, win higher brand awareness and loyalty, improve patient adherence, and generate sales. Learn More
European Pharmaceutical Marketing: Launching Successful Brands
Published by Cutting Edge Information on Sep 1st, 2005
€ 4,685.00
Build a business development function that wins key deals. This report features qualitative and quantitative findings from 22 different companies that range from the industry’s top ten to up-and-coming biotechs. Learn More
Defending Brand Revenue: Pharma Lifecycle Management Planning
Published by Cutting Edge Information on Jul 1st, 2005
€ 4,685.00
Developing lifecycle management strategies to maximize branded drugs’ profitability is a key strategy for the pharmaceutical industry. Learn More
Oncology Brand Commercialization: Resource Allocation
Published by Cutting Edge Information on May 1st, 2005
€ 2,006.00
Use this report’s 28 commercial variables to build your own, customized data sets for cancer drug launches. Learn More
Pharmaceutical Thought Leaders: Brand Strategies and Product Positioning
Published by Cutting Edge Information on Aug 4th, 2004
€ 2,006.00
Every pharmaceutical company, from industry leaders to start-up biotechnology firms, is involved in building, developing and benefiting from thought leader relationships. Learn More
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